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Snacks

Welcome. You just found copycat recipes for all of your favorite famous foods! Bestselling author and TV host, Todd Wilbur shows you how to easily duplicate the taste of iconic dishes and treats at home. See if Todd has hacked your favorite snacks here. New recipes added every week.

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    Since it was founded in 1914, the Tasty Baking Company has continued to uphold its policy of controlled distribution to ensure freshness of its products. The company delivers only what it will sell promptly and removes cakes from the stores after just a few days in an effort to keep them from becoming stale.

    As the years went by and delivery efficiency improved, transportation routes expanded from Philadelphia to new England, the Midwest, and the South. Mixing, baking, wrapping, and packaging of the products have changed from hand operations to sophisticated automated ones, cutting the production cycle from twelve hours to forty-five minutes.

    Peanut Butter Kandy Kakes made their debut in the early 1930s as Tandy Takes. The name was eventually changed. Tastykake claims you could make almost 8 million peanut butter sandwiches with the quantity of peanut butter used in Kandy Kakes each year.

    Source: Top Secret Recipes by Todd Wilbur.

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    What started in Tacoma, Washington, in 1911 as a small home-based candy shop has now grown to be one of the largest privately held companies in the world. Mars products are found in more than 100 countries, and the Mars family pulls in revenues in the range of a sweet $11 billion each year.

    The Mars Almond Bar was first produced in 1936, when it was known as the Mars Toasted Almond Bar. It was reformulated in 1980 and the name was changed to Mars Bar. In 1990 it was renamed once again, becoming Mars Almond Bar.

    You'll need a heavy-duty mixer to handle the nougat in this recipe.

    Source: More Top Secret Recipes by Todd Wilbur.

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    The Mars Milky Way bar was the first chocolate-covered candy bar to find widespread popularity in the United States. It was developed in 1923 by the Mars family, and became so successful so quickly that the company had to build a new manufacturing plant in Chicago just to keep up with demand.

    Youll need a heavy-duty mixer for this recipe.

    Source: More Top Secret Recipes by Todd Wilbur.

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    Score: 4.25. Votes: 4

    In December of 1996, Hershey Foods snagged the U.S. operations of Leaf Brands for a pretty penny. This added several well known candies to Hershey's already impressive roster, including Good & Plenty, Jolly Rancher, Milk Duds, Whoppers, Heath, and this delicious peanut roll, which we can finally clone at home. The center is sort of a white fudge that we can make by combining a few ingredients on the stove, then getting the mixture up to just the right temperature using a candy thermometer (you've got one, right?). Once cool, this candy center is coated with a thin layer of caramel, then quickly rolled over roasted peanuts. Looks just like the real thing! This recipe will make eight candy bars. But it's up to you to make the dental appointment.

    Source: Even More Top Secret Recipes by Todd Wilbur.

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    Score: 5.00. Votes: 3

    The beginning of the graham cracker goes back to the early 1800s when Sylvester Graham thought his new invention was the secret to a lifetime of perfect health, even sexual prowess—certainly extraordinary claims for a cracker. But this came from the man thought to be quite a wacko in his time, since he had earlier claimed that eating ketchup could ruin your brain. So, while his crispy whole wheat creation was not the cure for every known ailment, the sweet crackers still became quite a fad, first in New England around the 1830s and then spreading across the country. Today, graham crackers remain popular as a low-fat, snack-time munchable, and, most notably, as the main ingredient in smores.

    You don't need to use graham flour for this recipe, since that stuff is similar to the whole wheat flour you find in your local supermarket. Just pick your favorite variety among these three clones of Nabisco's most popular crackers, and be sure to roll out the dough paper thin.

    Nutrition Facts
    Serving size–2 crackers
    Total servings–22
    Calories per serving–120
    Fat per serving–3g

    Source: Low-Fat Top Secret Recipes by Todd Wilbur.

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    Score: 5.00. Votes: 2

    When the first instant hot cocoa mix was developed in the fifties, it was available only to the airlines in individual portions for passengers and was called Brown Swiss. This mix was so popular that the company packaged it for sale in the grocery stores and changed the name to Swiss Miss. In the seventies, the first Swiss Miss Puddings were introduced and quickly became the leader of dairy case puddings. When the fat-free versions of the puddings were introduced some 23 years later, they too would become a popular favorite.

    No sugar needs to be added to this recipe that recreates one of the best-tasting brands of fat-free pudding on the market. The condensed milk is enough to sweeten the pudding, plus it provides a creamy consistency to help replace fat found in the full-fat version of this tasty tapioca treat. 

    Nutrition Facts
    Serving size–3/4 cup
    Total servings–4
    Fat per serving–0g
    Calories per serving–140

    Source: Top Secret Recipes Lite by Todd Wilbur. 

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    Score: 5.00. Votes: 1

    Not even Tony the Tiger is a match for the world’s most beloved toaster pastries. Kellogg’s Frosted Flakes is the best-selling cereal in the U.S., but Pop-Tarts are an even bigger seller for the food manufacturer, with $330 million in sales in 1996. The two-to-a-pack rectangular snacks were born in 1964, when Kellogg’s followed a competitor’s idea for breakfast pastries that could be heated through in an ordinary toaster. With the company’s experience in cereals and grains it was able to create pastries in a variety of flavors. Pop-Tarts have always dominated the toaster pastry market, but in the first half of the 1990s Nabisco was coming on strong with its own toaster pastries called Toastettes. Toastettes became so appealing to consumers because the package held eight pastries, while Pop-Tarts had six to a box. In June of 1996, Kellogg’s added two more Pop-Tarts to each box without changing the price, and Toastettes sales quickly dropped by 45 percent.

    Another move against competitor Nabisco came that same year when Kellogg’s introduced its new line of low-fat Pop-Tarts. Nabisco had earlier introduced low-fat toaster-pastries in its SnackWell’s line, but Kellogg’s low-fat version of Pop-Tarts was a much better seller.

    This recipe makes eight clones, or a box’s worth of the toaster pastries. Be sure to roll the dough very flat when preparing the pastries, and toast them on the very lowest setting of your toaster. Watch the pastries closely and pop ‘em up if the frosting begins to turn brown. 

    Nutrition Facts
    Serving size–1 pastry 
    Total servings–8 
    Calories per serving–219 
    Fat per serving–3g

    Source: Low-Fat Top Secret Recipes by Todd Wilbur.

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    Score: 5.00. Votes: 1

    For many years now, the monocled Mr. Peanut has been Planters nutty pitchman. The character was created in 1916 by a Virginia schoolboy, Anthony Gentile, who won $5 in a contest for drawing a "little peanut person." A commercial artist later added the top hat, cane, and monocle to make Mr. Peanut the stuffy socialite that he is today. But the character has not always been in the limelight. Planters adman Bill McDonough says, "Though Mr. Peanut has always been identified with the brand, over the years he has been dialed up or down to different degrees." In 1999, the company dialed up the polite-and-proper legume to capitalize on nostalgia for the older folks and the young buyers' craving for retro chic.

    Even though we think of Planters as the "nut company" you won't find a single nut, with or without monocle, in the fat-free version of Planters popular Fiddle Faddle. All you need to whip together this clone is a good low-fat microwave popcorn and a few other common ingredients. This recipe requires your microwave to help coat the popcorn with a thin, crunchy coating of the tasty candy mixture. Even though there is a small amount of fat in the recipe, it still comes out to less than 1 gram of fat per serving, so the final product can be called "fat-free."

    Check out some of our other clones for Cracker JackPoppycockScreaming Yellow Zonkers, and Crunch N' Munch

    Nutrition Facts
    Serving size–1 cup
    Total servings–12
    Calories per serving–114
    Fat per serving–0g

    Source: Low-Fat Top Secret Recipes by Todd Wilbur.

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    Score: 4.70. Votes: 10

    Kellogg's reacted to spectacular sales of its Rice Krispies Treats with two new varieties of the popular and addictive snack, and TSR got on the case. Just about everyone has tasted the original Rice Krispies Treats. The homemade version is the first assignment in Cooking 101, after learning how to boil water. And the Kellogg's store-bought packaged version has been available for several years now. This variety, however, puts that whole Reese's "You got your peanut butter in my chocolate"  thing to work. But don't be fooled by that dark "chocolatey" coating on top. It's not actually chocolate, but rather a melt-resistant custom blend of cocoa and, uh, stuff, that tastes like chocolate but adds longer shelf-life. In the hack lab we don't use such ingredients. Instead we'll melt some real chocolate in the microwave to top our cinch of a crispy clone. Much better.

    Source: Even More Top Secret Recipes by Todd Wilbur.

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    Score: 3.67. Votes: 15

    Before Wally Amos shared his soon-to-be-famous homemade chocolate chip cookies with the world, he landed a job in the mailroom at the William Morris talent agency and soon became the agency's first African-American talent agent. Wally's unique approach of sending performers boxes of homemade chocolate chip cookies that he developed from his aunt's secret recipe eventually helped him get Diana Ross & The Supremes as clients. After perfecting his cookie recipe in 1975, Wally launched his own cookie company and, solely from word of mouth, his baking business boomed. Today there are several flavors of Famous Amos Cookies, including oatmeal chocolate chip, oatmeal raisin, and peanut butter, but it is the plain chocolate chip cookies that are the most popular. The clone here will give you 100 little chocolate chip cookies just like the originals that are crunchy and small enough to dunk into a cold glass of moo juice. 

    Source: Top Secret Recipes Unlocked by Todd Wilbur.

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I'm Todd Wilbur,
Chronic Food Hacker

For 30 years I've been deconstructing America's most iconic brand-name foods to make the best original clone recipes for you to use at home. Welcome to my lab.

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