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John Shnatter was only 23 years old when he used $1600 in start-up money to buy a pizza oven and have it installed in the broom closet of an Indiana tavern. John started delivering his hot, fresh pizzas, and in 1984, the first year of his business, he was selling 300 to 400 pizzas a week.
John keeps the Papa John's menu simple. You won't find salad or subs or chicken wings on his menu. The company just sells pizza, with side orders of breadsticks and cheeseticks made from the same pizza dough recipe. With each order of breadsticks or cheesesticks comes your choice of dipping sauces. I've got clones for all three of those tasty sauces—Special Garlic, Cheese, and Pizza. You can make your own breaksticks by making your favorite pizza dough, and slicing it into sticks. If you want cheesesticks, brush some of the Garlic Sauce on the dough, then sprinkle it with mozzarella cheese and bake. Slice the baked dough into sticks and use the dipping sauce of your choice.
Source: Even More Top Secret Recipes by Todd Wilbur.