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Brand-Name Recipes

Welcome. You just found copycat recipes for all of your favorite famous foods! Bestselling author and TV host Todd Wilbur shows you how to duplicate the taste of iconic dishes and treats at home. Todd's recipes are easy to follow and fun to make. Search for recipes by brand name here. New recipes added every week.

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    Score: 4.50. Votes: 8

    In 1995 when I cloned Snapple iced teas in More Top Secret Recipes, I picked several varieties of the tea and used either concentrated juices or extracts for the fruity essence. Since that time, Snapple was sold to Quaker and the less popular flavors were retired to the land of the dead foods. But a clone for one of the most popular flavors of ice tea eluded me back then, since there was no common extract or juice concentrate to turn to for that flavor. Bummer too, since Snapple's raspberry iced tea is a top seller. Today, thanks to the popularity of flavored coffee drinks, flavored syrups can be found in supermarkets. The most common brand is Torani. Get some of the raspberry flavor and you can clone this secret recipe for a fraction of the cost of the real thing.

    Source: Top Secret Recipes: Sodas, Smoothies, Spirits & Shakes by Todd Wilbur.

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    Score: 4.20. Votes: 5

    If you love the taste of Sunny D but wish it were made with more than just 5 percent real fruit juice, this is the Sunny Delight recipe for you. Rustle up some frozen juice concentrates and let them thaw out before measuring. Since tangerine juice concentrate is tough to find on its own, I designed the Sunny Delight orange juice recipe to use the orange/tangerine blend concentrate from Minute Maid.

    You can find more of my copycat recipes for famous drinks here

    Source: Top Secret Recipes: Sodas, Smoothies, Spirits & Shakes by Todd Wilbur.

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    Score: 4.38. Votes: 16

    I was having trouble getting the flavors just right for Lipton's bottled diet green tea, which has become such a big seller. Real lime juice wasn't cutting it, nor were any of the extracts or oils I tried. Then, one day, I stumbled onto a new product called True Lime. It's a crystallized lime substitute that's made with lime juice and lime oil, and it comes in 2.85-ounce bottles or in boxes of 40 packets. It can be found in the baking aisle of your local supermarket, and it can be used for cooking wherever lime juice is required, or you can dissolve it in beverages. Had I found my secret ingredient? After some experimenting, I discovered that the citric acid in True Lime adds just the right amount of acidic tang that we need for a clone that tastes like the original product (which also contains citric acid). Success! To make your own version of this popular bottled green tea, simply pour some boiling water over a couple green tea bags, add the other ingredients listed below, and you'll soon have a home-brewed clone of Lipton's hit drink. Calories not included.

    Source: Top Secret Recipes Unlocked by Todd Wilbur.

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    Score: 4.53. Votes: 36

    It was in the 1960s that deliveryman Vinnie Gruppuso got hooked on the pudding being made at one of the delis in Brooklyn where he delivered bread. Vinnie struck up a deal with that deli—called Cozy Shack—to sell the pudding to other customers on his route, and the product soon outsold his other delivery items. Eventually Vinnie scrapped up enough money to purchase the deli's pudding operation, he changed the "C" in the name to a "K," and today Kozy Shack is the number one manufacturer of rice pudding in North America. As with the original secret formula, six basic ingredients are all that go into this clone of the company's top-seller. But you'll also need a cooking thermometer and a large pot with at least a 10-inch diameter. A pot this wide helps the mixture to reduce faster. Keep your eye on the temperature and be sure to stir the pudding often. When the mixture begins to thicken, pop the pudding into your fridge for several hours where it will continue to thicken to the creamy consistency of the real thing as it cools.

    Source: Top Secret Recipes Unlocked by Todd Wilbur.

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    Score: 5.00. Votes: 1

    Gerry Shreiber, a college dropout, wasn't happy with the metalworking business he had been operating for about seven years with a friend, so the two decided to sell out. Shreiber's take was about $60,000, but he needed a new job. One day he wandered into a Philadelphia waterbed store and struck up a conversation with a man who mentioned his investment in a troubled soft pretzel company called J & J soft Pretzels. Shreiber convinced the man to let him tour the rundown plant, and in 1971 he bought the company for $72,000. At the time J & J had at least ten competitors in the soft pretzel business, but over the years Shreiber devised a strategy that would eliminate this competition and help his company grow—he bought most of them out.

    Today J & J Super Pretzels are uncontested in the frozen soft pretzel market, and they currently constitute about 70 percent of the soft pretzels that are sold in the country's malls, convenience stores, amusement parks, stadiums, and movie theaters.

    Source: More Top Secret Recipes by Todd Wilbur.

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    In June of 1998, Gardenburger was on a roll. Bolstered by booming sales of its Original Veggie Burger, the company introduced three new varieties of its popular meatless patties: Classic Greek, Fire-Roasted Vegetable, and Savory Mushroom. The first one, the Classic Greek Veggie Patty, includes calamata olives, feta cheese, and spinach to give it a distinctively Mediterranean flavor, yet with only three grams of fat per serving. 

    Nutrition Facts
    Serving size–1 patty
    Total servings–8
    Calories per serving–150
    Fat per serving–3g

    Source: Low-Fat Top Secret Recipes by Todd Wilbur.

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    Paul Wenner started his company in 1985 when he developed a meatless hamburger from leftovers at his vegetarian restaurant. Even though his Gardenburger was a hit, Paul was forced to close the restaurant due to dwindling sales. On the bright side, this gave Paul more free time to develop and sell his delicious puck-shaped plant patty. Today Paul's Gardenburger brand is thriving, with an estimated fifty million patties served in restaurants, cafeterias, and concession stands in 1998 alone.

    To make this clone, you'll need a food processor and a hot barbecue grill. And if you're looking for an interesting way to serve it, the manufacturer suggests you slap the veggie patty onto some focaccia bread and top it off with marinara sauce, grilled squash, and a little Parmesan cheese.

    Nutrition Facts
    Serving size–1 patty
    Total servings–8
    Calories per serving–150
    Fat per serving–3g

    Source: Low-Fat Top Secret Recipes by Todd Wilbur.

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    Chef Paul Wenner fathered a hot product when he ground up those leftover vegetables at his restaurant and formed them into the shape of a hamburger patty. When Paul got out ot the restaurant business, he peddled the meatless patties out of his van under name Wholesome and Hearty Foods. In 1992, when his company went public, the stock shop up to $30 from $3 on rumors that McDonald's was planning to sell the veggie patties under the golden arches. When those rumors proved to be false, the stock came crashing down quicker than sales figures for the McLean Deluxe. Later, the name of the company was changed to Gardenburger, and new products, such as the Savory Mushroom Veggie Patty, were developed.

    For this clone, you'll need to track down three types of mushrooms: the common white button, brown or crimini, and portobello. You'll also need a food processor to mash everything up real good.

    Nutrition Facts
    Serving size–1 patty
    Total servings–8
    Calories per serving–140
    Per per serving–3g

    Source: Low-Fat Top Secret Recipes by Todd Wilbur.

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    Score: 4.00. Votes: 1

    This oddly name popcorn confection gets its yellow color from the butter-flavored popcorn beneath the nearly clear candy coating. We'll use microwave popcorn for this low-fat version, and we'll throw in some real butter and butter flavoring for just the right touch. With this secret formula, we can duplicate the taste of the original with only half the fat.

    Check out some of our other clones for Fiddle FaddlePoppycockCracker Jack, and Crunch N' Munch

    Nutrition Facts
    Serving size–1 cup
    Total servings–12
    Calories per serving–107 (Original–140)
    Fat per serving–2g (Original–4g)

    Source: Low-Fat Top Secret Recipes by Todd Wilbur.

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    Score: 5.00. Votes: 1

    Entenmann's was one of the first on the block to put irresistible, low-fat versions of its delicious baked goods in front of us at the supermarket. The company's specialty is its low-fat sweet cinnamon rolls that taste as good as any of the full-fat varieties produced by other popular brands. 

    Nutrition Facts
    Serving size–1 roll
    Total servings–12
    Calories per serving–160
    Fat per serving–2g

    Source: Low-Fat Top Secret Recipes by Todd Wilbur.

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I'm Todd Wilbur,
Chronic Food Hacker

For 30 years I've been deconstructing America's most iconic brand-name foods to make the best original clone recipes for you to use at home. Welcome to my lab.

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