Ben & Jerry's
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When Ben Cohen and Jerry Greenfield first met in their seventh-grade gym class, they quickly became good friends. After college the two decided they wanted to try their hand at selling ice cream. With $12,000 to invest, they moved from New York to Burlington, Vermont, where they purchased an abandoned gas station as the first location for their ice cream store.
After passing a five-dollar correspondence course on ice cream making from Pennsylvania State University and spending their life savings on renovating the gas station, the two were officially in the ice cream business. Ben and Jerry opened the doors to their first ice cream parlor in 1978. The pair's ice cream was such a big hit that they soon moved to a much larger facility. Today, just fifteen years after opening day, they produce more that 500,000 gallons of ice cream each month.
Heath Bar Crunch was one of the earliest flavors on the menu and is still the most popular of the thirty original chunky ice cream creations that made them famous.
Source: Top Secret Recipes by Todd Wilbur.